sábado, 27 de dezembro de 2008
sexta-feira, 26 de dezembro de 2008
Joint Venture
. Jeremy Hanks (@jeremyhanks on Twitter) analyzed Santa as an entrepreneur in his post called “Santa Claus: World’s Greatest Entrepreneur.”. I loved what he did so I crafted a venture-capital pitch for Santa to illustrate the kind of deal that venture capitalists would fund in today’s economic conditions.
Problem. Parents need a method to influence their non-compliant kids throughout the year. This is a universal problem beginning at approximately age three and continuing up to the teenage years.
Solution. Outsourced bribery via jolly old man who gives candy and toys to nice kids and lumps of coal to naughty ones.
Business Model. Revenue sharing with toy companies and candy companies, licensing image to retailers, and royalties from multiple movies, songs, and publications.
Underlying Magic. Ability to deliver toys to all the kids around the world in one night, make reindeer fly with near zero-carbon footprint, enter homes through chimneys, know what every kid wants, and know whether every kid has been naughty or nice. Zero support issues due to omniscience. Completely lead-free materials. Over fifty patents filed.
Marketing and Sales. Current SEO methods yield 15,700,000 hits in Google. Partnerships with toy manufacturers, candy companies, and retailers to increase Santa’s brand awareness for mutual benefits. Deep inroads into western literature. Creation of long-lasting brand awareness by working with grandparents. You can track market penetration in real time too.
Competition. Jesus or none, depending on your world view.
Team. Proven CEO with hundreds of years of experience. In addition, there are Mrs. Claus, non-unionized elves, and flying reindeer including one with a red nose. All work for free with no stock options. North Pole production facilities are also free.
Projections. Total addressable market of two billion children. Conservatively, 1% market share means twenty million children.
Problem. Parents need a method to influence their non-compliant kids throughout the year. This is a universal problem beginning at approximately age three and continuing up to the teenage years.
Solution. Outsourced bribery via jolly old man who gives candy and toys to nice kids and lumps of coal to naughty ones.
Business Model. Revenue sharing with toy companies and candy companies, licensing image to retailers, and royalties from multiple movies, songs, and publications.
Underlying Magic. Ability to deliver toys to all the kids around the world in one night, make reindeer fly with near zero-carbon footprint, enter homes through chimneys, know what every kid wants, and know whether every kid has been naughty or nice. Zero support issues due to omniscience. Completely lead-free materials. Over fifty patents filed.
Marketing and Sales. Current SEO methods yield 15,700,000 hits in Google. Partnerships with toy manufacturers, candy companies, and retailers to increase Santa’s brand awareness for mutual benefits. Deep inroads into western literature. Creation of long-lasting brand awareness by working with grandparents. You can track market penetration in real time too.
Competition. Jesus or none, depending on your world view.
Team. Proven CEO with hundreds of years of experience. In addition, there are Mrs. Claus, non-unionized elves, and flying reindeer including one with a red nose. All work for free with no stock options. North Pole production facilities are also free.
Projections. Total addressable market of two billion children. Conservatively, 1% market share means twenty million children.
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quinta-feira, 25 de dezembro de 2008
quarta-feira, 24 de dezembro de 2008
terça-feira, 23 de dezembro de 2008
Uma história brilhante : BPP e BPN ?
. Era uma vez um homem de negócios que apareceu numa aldeia e anunciou aos aldeões que estava interessado em comprar macacos por 10 Euros cada um. Os aldeões, vendo que haviam muitos macacos pelas redondezas, saíram para a floresta e começaram a apanhá-los. O homem comprou milhares de macacos a 10 Euros e, como a oferta começou a diminuir, os aldeões pararam os seus esforços. Então, o negociante anunciou que iria comprar mais macacos, agora por 20 Euros cada.
.Esta decisão renovou os esforços dos aldeões que começaram a caçar macacos novamente. Em breve o fornecimento de macacos começaria a diminuir ainda mais, e as pessoas começaram a voltar às suas quintas. A oferta aumentou para 25 Euros cada e a quantidade de macacos ficou tão escassa que era um esforço para encontrar até mesmo um só! O homem anunciou então que iria comprar macacos a 50 Euros cada! No entanto, uma vez que ele tinha de ir para a cidade em negócios, o seu assistente iria comprá-los em seu nome.
.Na ausência do homem, o assistente disse aos aldeões: "Olhem para todos estes macacos na jaula grande que o meu patrão já recolheu. Vou vender-vos cada um a 35 Euros e quando o patrão voltar da cidade, vocês podem revender-los ao meu patrão a 50 Euros cada um".
.
Os aldeões reuniram todas as suas economias e compraram todos os macacos por 700 mil milhões de euros.
.Conclusão: os aldeões nunca mais viram nem o homem nem o seu assistente novamente. Apenas muitos e muitos macacos!
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Agora você tens um melhor entendimento sobre o que aconteceu no nosso sistema bancário .... ?
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Parece um Conto de Natal ...
segunda-feira, 22 de dezembro de 2008
Radiohead não pára de me surpreender
Mistura o teu próprio video, em 15 passos, usando streams codificados de 12 côres de um concerto no Japão. Regista e partilha com os futuros produtores e teus colegas, ou senta-se confortavelmente e usufrui das lindas côres...
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